Surabaya (24/04) – Property developer PT Intiland Development Tbk continues to develop new projects in Surabaya. After successfully building several prestigious projects, such as Graha Famili, Graha Natura and Spazio, the company is introducing its latest mixed-use (superblock) development in Surabaya’s central business district.
Sinarto Dharmawan, Intiland’s vice president director and chief operating officer, explained about Praxis as an integrated complex with various functions. As a part of Intiland Tower Surabaya development, Praxis has strategic location in the heart of the city’s business hub on Jalan Jendral Sudirman.
Built with the objective of becoming a modern integrated business hub, Praxis features various facilities for vertical living (apartment), office, retail, cinema, hotel, multi function hall, food court and exhibition hall. All the functions are presented in one integrated area.
“As public needs in Surabaya are getting more dynamic, Praxis is set to become the answer to new destination and meeting point capable of fulfilling the needs of residential and business facilities as well as modern lifestyle for people living in Surabaya,” Sinarto said.
In the beginning phase, Intiland will market units of the Praxis Apartment’s 31-floor tower. Praxis Apartment has 293 exclusive units divided into four types, starting from 44-meter sqm one-bedroom to 150-sqm three-bedroom types.
“We offer many choices of unit types based on the needs of consumers, with the price per unit varied from 700 million rupiah to 2 billion rupiah,” Sinarto revealed.
In addition to its modern housing concept, this apartment is equipped with complete facilities such as swimming pool, meeting room, gymnasium, outdoor lounge, cable television network and wireless internet.
Sinarto is optimistic that the sales of units at Praxis Apartment will achieve a success, and the surrounding communities will welcome this new project. His belief is supported by not only the apartment’s strategic location, but also several supporting factors such as the fast growing property market condition, the increasing housing need and favorable investment climate.
The fast growing market in the apartment property in Surabaya within the last three years also supports the condition. The price per unit will experience a significant increase in line with the limited availabilities of land and strategic location.
Integrated Area Concept
The integrated area of Praxis has 98,000 sqm building size, with the area featuring four-floor office building that facilitates 96 strata title office, starred hotel and cinema with five studios. Praxis superblock is supported with parking facility that can accommodate 800 cars and 350 motorcycles.
The development of Praxis has since in the beginning planned to become the benchmark for ideal and modern superblock in strategic location. Themed working, living and dining, Praxis offers a concept deemed to be more than just a superblock that can accommodate the needs of modern communities.
According to Sinarto, Surabaya has been rapidly developing within the last few years, paving the way for the public dynamic and change that support the increasing pace of mobility. People need a practical solution to do their activities efficiently in one area.
“The concept of mixed-use development or superblock will be able to become a solution to the public needs and various problems the city is facing,” Sinarto said.
From the function and design, Praxis is developed to create the comfort, easiness, effectiveness and efficiency for public. The concept can be interpreted by presenting hangouts such as café, restaurant, food court and cinema.
Entertainment facilities in Praxis are tailored to support the lifestyle needs of the residents and office workers seeking to indulge in entertainment after being loaded with their daily activities.